Senior Associate, Project Manager Bank Incentive Marketing| Retail Bank

Overview

Senior Associate, Project Manager Bank Incentive Marketing| Retail Bank

Capital One, a Fortune 500 company and one of the nation’s top 10 banks, offers a broad spectrum of financial products and services to consumers, small businesses and commercial clients. We nurture a work environment where people with a variety of thoughts, ideas and backgrounds, guided by our shared Values, come together to make Capital One a great company – and a great place to work.

Capital One’s Retail Bank has grown by leaps and bounds in the last couple of years. The Bank has risen up the league tables in deposits and checking relationships, capitalizing on industry-leading products and a unique challenger brand with superior digital capabilities and distinctive cafes and branches. The Retail Bank Marketing team has been on a multi-year journey of transformation into a digital-first, intelligent marketing function to unleash the business’s growth potential. 

About the Team

Our Incentive Marketing Strategy team is a newly formed group within Retail Bank Marketing focused on driving innovation and excellence in incentive marketing (promotional offers to drive customer acquisition and engagement such as cash bonuses). We work across product, marketing and analytics teams to ensure our incentive calendar and strategies align with business objectives, meet customer needs and accelerate growth. This team will be the glue that brings together many teams to deliver on an integrated vision, which makes cross-functional collaboration, strategic thinking and project execution critical to success. 

About the Role

We are looking for a Project Manager to oversee and manage our bank incentives program across product and marketing teams. This role is essential to ensuring incentives are launched and executed effectively, while maintaining the right level of visibility into interdependencies, key milestones and program performance. 

This Senior Associate Project Manager will be responsible for building cross-functional project plans, managing collaboration forums and ensuring clear communication across stakeholders. They will track program progress, facilitate problem-solving discussions and drive execution against the annual incentive calendar. This role will oversee the project management of strategic initiatives, in addition to incentive marketing technology capability enablement and development. 

Key Responsibilities 

• Incentive Program Oversight & Optimization: 

  • Create a program structure and visibility such that leadership and stakeholders can clearly track our goals, progress against key milestones and program performance

  • Manage the joint incentive product and marketing calendar, tracking strategic and incentive marketing technology product development deliverables, cross-incentive risks and dependencies 

  • Continuously assess program effectiveness, identify areas for process improvements and recommend optimizations

• Project Execution & Management: 

  • Develop and maintain cross-functional project plans to align product, marketing and analytic teams on incentive initiatives 

  • Track deliverables, timeline risks and dependencies to ensure alignment with strategic objectives

• Routine Management & Collaboration:

  • Lead and facilitate key routines, including stand-ups, planning sessions, retrospectives, and cross-functional working sessions

  • Partner closely with marketing, product, analytics and operations teams to drive alignment and accountability

  • Ensure stakeholders have clear roles, responsibilities and timelines for deliverables & follow up to ensure tasks are completed on time

Our Ideal Candidate has:

• Strong understanding of marketing campaign and product execution, including timelines, dependencies and cross-team collaboration

• Experience facilitating routines such as stand-ups, planning meetings, retrospectives in an agile environment 

• Exceptional organizational, problem solving and communication skills, with the ability to influence without direct authority 

Basic Qualifications

• Bachelors degree or Military experience 

• At least 3 years of experience in Program Management, Project Management, or Marketing operations in a matrixed environment

• At least 3 years of Agile delivery experience utilizing Scrum, Kanban, or SAFe methodologies

Preferred Qualifications

• Masters Degree or MBA

• 4+ years of experience in Program Management, Project Management, Marketing operations in a matrixed environment

• Experience working in financial services, fintech or incentive-based marketing programs 

• PMP or Agile certification

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

McLean, VA: $94,600 - $107,900 for Sr. Project Manager

New York, NY: $103,200 - $117,800 for Sr. Project Manager

Richmond, VA: $86,000 - $98,200 for Sr. Project Manager

Wilmington, DE: $86,000 - $98,200 for Sr. Project Manager

Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate’s offer letter.

This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at theCapital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

This role is expected to accept applications for a minimum of 5 business days.

No agencies please. Capital One is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex (including pregnancy, childbirth or related medical conditions), race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity, gender reassignment, citizenship, immigration status, protected veteran status, or any other basis prohibited under applicable federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at RecruitingAccommodation@capitalone.com. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One's recruiting process, please send an email to Careers@capitalone.com

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Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).