Sr. Associate, Marketing Channel Process Manager - Financial Services

Capital One is seeking a Marketing Channel Process Manager for our Auto business. In this role, you will drive Channel Strategy initiatives to help both our dealer partners and consumers achieve their automotive goals with Capital One. You will develop channel strategy for one of our lines of business while building successful relationships with internal and external clients.

Success in the role will require excellent strategic thinking ability, and the ability to work in close collaboration with cross-functional internal groups (legal, operations and data management) as well as external print and other partners. The ideal candidate is someone who can strategize, be open (good listener and values diverse thinking), and enjoys working in a dynamic, fast-paced environment. 

Responsibilities:

• Performs day-to-day channel marketing activities including, but not limited to, campaign set-up, complex deployment scheduling management, A/B testing, and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.

• Performs QA testing, manages the implementation and creation of promotional, lifecycle, and transactional marketing programs to consumers and dealers.

• Maintains and executes on-going test/learnings and makes recommendations for further enhancements.

• Collaborates across teams (brand manager, analysts, digital operations, and third party vendors) to design and execute programs in support of brand and sales goals.

• Ensures accuracy, quality, and brand consistency in communications. 

• Optimize marketing strategies based on past results, market changes and consumer insights.

• Create, document and distribute channel strategy and campaign results.

• Compile documentation for internal and external audits.

Basic Qualifications:

• High School Diploma, GED or equivalent certification

• At least 1 year of experience in Google Suites

• At least 2 years of experience in Business Process Management, Project Management, Relationship Management or Risk Management

Preferred Qualifications:

• Bachelor’s Degree or military experience

• 2+ years of experience in Google Suites

• 2+ years of email marketing execution experience

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.